Nokia Lumia 920 getting an iPhone 5S rival in different colors, with IGZO display January 9, 2013Topics1 Comment

Jan 9, 2013, 8:36 A.M. EST.Posted under Apple. Article by: Kevin Go.

Nokia popularized the colorful handsets with its new Lumia 920 running Windows Phone 8, and now, rumors swirling inside the Apple camp suggest that apart from different colors, the iPhone 5S will take advantage of the IGZO display technology.

Other than the rumor that Apple will be outing a new iPhone model in a  bunch of different colors similar to the Nokia Lumia 920, evidence regarding Apple Incorporated’s interest on Sharp’s new IGZO display technology has just become more apparent, why?

According to Topeka Analyst Brian White, Apple is said to be a “prime candidate” for Sharp’s very promising leap in display technology which is not surprising given that the IGZO tech from Sharp boasts better image quality and brightness all while using significantly less power — up to an impressive 40 percent. Supposedly, an IGZO display will let light pass through it easily compared to existing technologies which explains the need for weaker battery-eating illumination or backlighting, it is also much thinner than existing display technologies enabling device manufacturers to introduce thinner products with impressively longer battery life.

Apple’s display manufacturers [the likes of AU Optronics and Foxconn] are looking to manufacture IGZO panels themselves, as a matter of fact, Innolux has already been granted the rights to produce the aforementioned display — the company that happens to own the touch-on-display technology that has purportedly caught the attention of Apple’s design engineers. Quite a ton of online tech news sites have reported that Innolux’s touch-on-cell display technology will find its way into the upcoming iPhone 5S to solve input problems with in-cell touch panels currently used on the iPhone 5.

An old colorful iPhone 5 concept video:

iPhone 5S rumors aside, the successor to the iPad Mini, iPad 4 as well as succeeding generations of Apple’s iMac and Macbook lines of computers are also rumored to sport Sharp’s IGZO displays signalling that thinner Macbooks with longer battery life are bound for release this year.

Let us not forget about the iPad Mini that has been relentlessly bashed in online forums and tech news site due to its relatively low-resolution display and antiquated innards, Apple is purportedly set to stop consumers from ridiculing its ‘Baby iPad’ by equipping it with none other than the sought-after Retina display along with a more powerful chip, which, we hope is at least an Apple A5X if not the A6 AP found inside the iPhone 5.

2013 will indeed be a very interesting year, 1080p Android smartphones popping everywhere, tablets with ultra-high resolution, BlackBerry 10 smartphones and new processors with even faster cores… we’re sure Apple will not have a hard time keeping up with the competition — that’s if, the iOS 7 will come with groundbreaking features.

The iOS 6 may only be a couple of months old but it certainly does not look its age, it is severely outdated-looking with not much to spark the interest of the consumers other than the renowned stability it offers, the iOS App Store’s rich offering and the undeniably solid Apple ecosystem, we hope that Apple will do something about this as soon as possible if its doesn’t want to end up being beaten by Android.

 

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