October 5, 2012, 6:35 P.M. New York local time — From the streets of New York City to a brick wall in Chicago, Microsoft Surface ads appear ahead of the Windows 8 event later this month.
Microsoft is in ad-blitz mode once again, and this time, the spending spree is for the new Microsoft Surface tablet, the software giant’s first tablet computer for consumers that will run its new Windows 8 operating system.
According to Network World’s iOnApple column, the ad appeared in a car wash building in Chicago, Ill., and similar to the New York City wall add, it features an artwork mimicking the Microsoft Surface tablet, complete with the detachable keyboard cover and the top two colors, blue and pink.
On the report’s comment section, one reader also noted that similar ads appeared in other cities in California, Texas, Massachusetts, and Washington state.
Compared to other Microsoft products and services, the Surface ads are, arguably, cheaper. As Network World points out, “There’s just no way that could be real, right? I mean Microsoft, with billions of dollars at its disposal has never been shy about throwing its advertising dollars around but this just seems a little bit low-rent for the folks over at Redmond.”
The Microsoft Surface will compete with the Apple iPad, Google’s Nexus 7, Kindle Fire of Amazon and other tablet computers that run Android. No word yet from Microsoft about the tablet’s release date and prices, but reports say the device will hit the stage later this month, and Microsoft will start shipping the product in United States and other top markets in November.
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